Amplifiers for the human brain, designed to allow people with paralysis to interact with the world, aren’t the most easily understood technology. So g.tec, the company that makes them, has come up with the following creative marketing strategy: Convince us that we’ll soon be interacting with computers through thought alone.
The able-bodied might also benefit from this technology: It could be a supplement to trackpads, keyboards, touchpanels and other systems for interacting with computers. G.tec already has software that can detect which items on a screen a user is paying attention to. If you’re used to working at a computer screen that’s full of different windows, imagine a system that brings whichever one of them you’re looking at to the foreground, so you don’t have to click on it. Of course, whether that would be worth wearing a silly hat for is another question.