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Experts say this is what everyone will be wearing in 2019

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  • 2018 was a year of extreme contrasts in fashion.
  • Experts say that in 2019, key trends such as sport and streetwear won't disappear — they'll evolve. 
  • Here's what women will be wearing this year. 

2018 was a year of extreme contrasts in fashion. People dressed for functionality and, often, with a desire to shock. 

Experts say we won't see many of these trends disappearing, but it's likely they'll evolve. 

Here's what women will be wearing this year:

SEE ALSO: These 10 fashion and beauty brands are poised to have a huge 2019

Ugg Boots

Last year, fashion brand Y/Projects partnered with Ugg to create a thigh-high version of the boot, bringing it back into the limelight once more. Since then, a string of celebrities including Rihanna and Sienna Miller were snapped wearing the classic style of Ugg boot.

These shoes fit neatly into the ugly-fashion movement and into consumers' desire for comfort. New, more elegant designs mean that Ugg boots are becoming mainstream once more — fashion-search site Lyst has seen a whopping 350% increase in searches for uggs over the last 6 months.

Ugg was also named one of the most popular brands bought on Amazon's Prime Wardrobe service during the most recent holiday season. 



Fleece jackets

Practical fashion was en vogue in 2018 thanks to millennials' desire to shop brands that sell clothes that last longer and seem to have a purpose. Because of this, outdoorsy brands such as Patagonia and North Face saw a surge in interest.

These days, you're as likely to spot a Patagonia fleece on the back of an explorer clambering their way up the side of a mountain face as you are to see it on a hipster sipping coffee in Brooklyn.

Fashion brands such as Zara, Madewell, Outdoor Voices, and Urban Outfitters are creating their own trendy versions of the fleece jacket. According to Lyst, searches for fleeces have increased since November. 

Read more: Millennials have a new shopping habit that could spell trouble for Forever 21 and H&M



Faux-fur coats

There's a deeper meaning behind consumers' love of faux fur, beyond simply staying warm.

Consumers being more mindful with their purchases are giving rise to the faux-fur trend. These customers not only want to eat meat and dairy alternatives but choose clothes that are leather- and fur-free and use non-animal-derived ingredients in their beauty and personal care products, Euromonitor wrote in its recent 2019 Consumer Trends report.



See the rest of the story at Business Insider

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