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We drove a $49,000 Honda Pilot to see if the new 2019 model is ready to take on Toyota and Ford. Here's the verdict.

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Honda Pilot Elite 2019

  • For Honda, the stalwart Accord and Civic sedans have for decades delivered reliable sales and helped the company profit year after year. 
  • But with the meteoric rise of SUVs in recent years, Honda now depends more and more on crossover utes like the mid-size Pilot.
  • The three-row, mid-size Honda Pilot is updated for the 2019 model year with fresh styling, a more refined drivetrain, and new tech. 
  • In the marketplace, the Pilot competes with the Toyota Highlander, Ford Explorer, Chevrolet Traverse, Subaru Ascent, Nissan Pathfinder, and Volkswagen Atlas
  • All Pilots are powered by a 3.5-liter, 280 horsepower V6 engine mated to either a six-speed or a nine-speed automatic transmission. 
  • The base 2019 Honda Pilot LX with front-wheel drive starts at $31,450. Our top-of-the-line all-wheel-drive Elite trim test car starts at $48,020. A $995 destination and handling fee pushed the as-tested price to $49,015.

For decades, Honda has depended on its stalwart Accord and Civic sedans to deliver not only sales volume but also profits. 

The automotive landscape has changed drastically in recent years. Crossover SUVs are now king of the showroom.  For Honda, it's the CR-V compact crossover. 

The Civic and Accord remain Honda's second and third best sellers in the US with 326,000 and 291,000 units respectively left showrooms in 2018. But those figures are down 13.7% and 9.8% respectively compared to 2017. 

Fortunately for the Japanese auto giant, sales of its fourth most popular offering, the mid-size Pilot crossover SUV, surged 25% last year to just under 160,000 sold.

According to data from Kelly Blue Book, the Pilot is the third best-selling three-row mid-size SUV in the US behind only the Toyota Highlander and the segment leader Ford Explorer. 

Read more: We drove a $42,000 and a $50,000 Toyota Highlander to see why it's one of the best family SUVs money can buy — here's what we discovered.

The current third-generation Pilot has been around since 2016. However, Honda decided to give the Lincoln, Alabama-built family hauler a mid-life refresh for the 2019 model year. 

Recently, Business Insider had the chance to spend a week with a 2019 Honda Pilot AWD Elite to see how the updated crossover stacks up to the competition. 

The base 2019 Honda Pilot LX with front-wheel drive starts at $31,450. Our top-of-the-line all-wheel-drive Elite trim test car starts at $48,020. A $995 destination and handling fee pushed the as-tested price to $49,015.

SEE ALSO: 50 cool cars from the last 30 years teens missed out on

FOLLOW US: On Facebook for more car and transportation content!

Honda introduced the first generation Pilot back in 2003. It was the company's first mid-size SUV.



Previously, Honda's SUVs were simply rebadged versions of models made by other manufacturers. For example, this 2002 Honda Passport is really an Isuzu Rodeo.



In the 1990s, Honda even sold rebadged a Land Rover Discovery Series 1 as the Crossroad.



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Alexandria Ocasio-Cortez's tip to overcome her fear of speaking up in Congress is career advice just about anyone can use

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Alexandria Ocasio Cortez

  • Alexandria Ocasio-Cortez shared an Instagram post detailing her fears of speaking up on the floor of the House of Representatives.
  • Political rivals are carefully monitoring new members of Congress for breaches in decorum, she said.
  • But she said she uses fear to motivate her: "I’ve used fear as a guiding light instead of a reason to turn off," she said in an Instagram post.
  • Using fear as a motivator is a strategy recommended by experts — even if you aren't preparing to speak up in Congress.

US Congress obeys strict rules of decorum that dictate what representatives say on the House floor and how they say it.

For a newly elected member of Congress, learning the rules can be intimidating, and the pressure to adhere to them is high.

Alexandria Ocasio-Cortez, who recently became the youngest person in US history elected to Congress, would know — the 29-year-old New York Democrat has become one of Republican Party's most frequent targets since she was elected in November, with seemingly every quote and action of hers coming under scrutiny.

In an Instagram post over the weekend, Ocasio-Cortez said that breaking the rules of decorum, such as addressing a committee chair the wrong way, "can have consequences small and large."

"Opposing party members are always looking for the slightest slip-up to gum up process or make an example of you." she said.

Even though speaking on the floor for the first time can be "scary," Ocasio-Cortez said, she overcame her fear by treating it as motivation instead of a deterrent.

This week we had our 1st-ever Committee meetings and our 1st-ever Hearings of the 116th Congress (the Oversight hearing was on the skyrocketing costs of prescription drugs). . It’s always intimidating to speak up in a new setting. In Congress, we abide by strict rules of communication, particularly in committee. For example, you’re supposed to address the chair, and speak in the third person when referring to your colleagues. Breaking these rules can have consequences small and large: not knowing how means you could lose precious speaking time, or miss an opportunity to make a point. Opposing party members are always looking for the slightest slip-up to gum up process or make an example of you. . So yes, speaking up for the first time in this environment can be scary. Here’s my trick: for a long time, I’ve used fear as a guiding light 💡 instead of a reason to turn off. Emotions are information and data too, and fear is telling us something. For me, fear isn’t saying “go away,” fear tells me “this is new, and it *could* be dangerous. There are are stakes here.” But I’ve very frequently interpreted fear as a growth cusp. Aside from some concrete fears, we often don’t know what we’re afraid of until we get there, and feel it. Fear tells us how to grow. Fear, like a lot of discomfort, forces us to choose: “Do I do this, or not?” Without fear, there is no courage. Without fear, we don’t have the opportunity to prove ourselves in ways we never thought possible. . So while we often think of fear as a signal to retreat, it can also be the opportunity to leap. And I am so grateful to have had the good fortune of winding up as seat buddies with not one but TWO courageous sisters and friends so we can encourage each another along the way. (Committee seat assignments are not random or self-selected, so I’m thankful for the blessing of having @ayannapressley and @rashidatlaib right there with me on Oversight!) . 📸: House Oversight Dems

A post shared by Alexandria Ocasio-Cortez (@ocasio2018) on Jan 31, 2019 at 7:21am PST on

"Here’s my trick: for a long time, I’ve used fear as a guiding light instead of a reason to turn off," Ocasio-Cortez said on Instagram.

"For me, fear isn't saying 'go away,' fear tells me 'this is new, and it *could* be dangerous. There are are stakes here,'" she said. "But I’ve very frequently interpreted fear as a growth cusp. Aside from some concrete fears, we often don't know what we’re afraid of until we get there, and feel it. Fear tells us how to grow. Fear, like a lot of discomfort, forces us to choose: 'Do I do this, or not?'"

She added: "Without fear, there is no courage. Without fear, we don’t have the opportunity to prove ourselves in ways we never thought possible."

Ocasio-Cortez's approach to fear is similar to how psychology experts and even motivational speaker Tony Robbins view it.

"The best way to deal with fear is do it anyway. You don't have to feel good to do stuff. That's an illusion. Make yourself do it," Robbins told Business Insider in 2016.

"What I've trained my brain is, when I say do it, we do it," he said. "Doesn't matter if I'm fearful. And when you train yourself to do it anyway, you have a freedom most people will never have."

SEE ALSO: I answered an AI-powered survey that revealed my innermost motivations, and immediately understood why companies pay thousands for employees to take it

DON'T MISS: A 31-year-old startup CFO who dropped out of Harvard Business School halfway through explains how she knew leaving was the right choice

Join the conversation about this story »

NOW WATCH: Understanding this one cognitive bias may help you better negotiate a pay raise

$7 billion Slack has filed to go public

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Stewart Butterfield

  • Slack announced Monday that it has confidentially filed to go public.
  • The company is backed by venture capital firms like Kleiner Perkins, Andreessen Horowitz and Accel, as well as Softbank.
  • It was last valued at $7 billion in 2018.

Slack, one of the most hotly anticipated IPOs of 2019, announced Monday that it has confidentially filed to go public with the Securities and Exchange Commission.

The company, which sells an enterprise collaboration and chat platform, joins the ranks of Silicon Valley unicorns like Lyft, Uber and Zoom, which could make history as the largest cohort of multi-billion dollar privately funded companies to hit the public markets.

Slack was last valued at $7 billion in 2018. It's backed by famed venture capital firms such as Kleiner Perkins, Google's GV, SoftBank, Accel Partners and Andreessen Horowitz.

All together, the company raised $1.2 billion in capital, according to PitchBook.

While Slack's planned IPO is no surprise, the company's announcement comes in what some see as a narrow window of opportunity with the SEC. The regulatory body was closed for much of January as the result of the federal government shutdown, which meant that companies that filed at the beginning of the year did not get feedback or move forward with the process.

While the SEC is now open, it's unclear whether it will stay open after February 15, since the government reopened with just three weeks of funding on January 25.

Here is the full statement:

Slack Technologies, Inc. today announced that it has confidentially submitted a draft registration statement on Form S-1 with the Securities and Exchange Commission (the "SEC") relating to the proposed public listing of its Class A common stock. The public listing is expected to take place after the SEC completes its review process, subject to market and other conditions.

This press release does not constitute an offer to sell or the solicitation of an offer to buy any securities. Any offers, solicitations or offers to buy, or any sales of securities will be made in accordance with the registration requirements of the Securities Act of 1933, as amended ("Securities Act"). This announcement is being issued in accordance with Rule 135 under the Securities Act.

SEE ALSO: $1 billion video conferencing startup Zoom has picked banks but is sitting in SEC purgatory ahead of a planned IPO

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NOW WATCH: North Korea's leader Kim Jong Un is 35 — here's how he became one of the world's scariest dictators

Microsoft stole the show with its Super Bowl ad about a customizable Xbox controller that lets anyone game

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Xbox Adaptive Controller

  • Microsoft's Super Bowl ad for the Xbox Adaptive Controller, titled "We All Win," has been praised for its message of inclusivity.
  • The Xbox Adaptive Controller lets players with limited mobility or physical impairments build a video game controller to suit their needs with specific accessories.
  • The Xbox Adaptive Controller officially launched in September 2018 and costs $99. It can play games on Windows 10 computers and Microsoft's Xbox One.

Appropriately titled "We All Win," Microsoft's Super Bowl ad for the Xbox Adaptive Controller has been praised for its message of inclusivity, and the device is already available for the players who need the unique features the controller provides.

Microsoft's goal for the Xbox Adaptive Controller is simple – give gamers who suffer from limited mobility or other physical impairments more options to play the video games they care about. Time Magazine named the device one of the best innovations of 2018.

The Xbox development first revealed the adaptive controller during the E3 Expo in June 2018, promising a commitment to inclusivity and innovation. The creation of the Xbox Adaptive controller was guided by advice from accessibility experts and non-profit advocates including The AbleGamers Charity, The Cerebral Palsy Foundation, Craig Hospital, Special Effect and Warfighter Engaged.

Read more: Microsoft is making the right moves to fix its past mistakes and topple the PlayStation with its next game console

Xbox Designer Chris Kujawski told Time he hopes the controller influences others in the gaming community to promote more inclusivity. The Xbox Adaptive Controller is the first product of its kind developed for a major video game console, and can also be used on Windows computers.

Xbox Adaptive Controller 235 1

Players can program the large buttons on the face of the controller and connect a variety of accessories to make sure the device fits their needs. Adaptive controller accessories include headphones, additional switches and buttons, a one-handed joysticks, and mounts that can secure the controller to a player's legs or wheelchair.

The Xbox Adaptive Controller is available at Microsoft stores and Gamestop for $99, and can be used with Windows computers and Xbox One devices. More add-on accessories for the Xbox Adaptive Controller can be found on Microsoft.com.

 

SEE ALSO: Microsoft is making the right moves to fix its past mistakes and topple the PlayStation with its next game console

SEE ALSO: Xbox Live went down, and the outage nearly convinced gamers that their consoles were broken

Join the conversation about this story »

NOW WATCH: 7 science-backed ways to a happier and healthier 2019 that you can do the first week of the new year

Battle of the ad phenomena: The Instagram Egg vs. The Super Bowl (FB, CBS, NFLX)

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This story was delivered to Business Insider Intelligence "Digital Media Briefing" subscribers hours before appearing on Business Insider. To be the first to know, please click here.

Being the first brand to hatch out of the World-Record Instagram Egg could be considered a more expensive ad buy than a 30-second spot in the Super Bowl, according to comments by VaynerMedia’s head of direct-to-consumer Nik Sharma to The Atlantic.

Insta Egg vs. Super Bowl

Sharma said ad space on the most popular Instagram post could even be “worth at least $10 million,” versus the record $5.25 million that CBS charged advertisers this year for a half-minute Super Bowl commercial.

As of Friday, the original post by the World Record Egg Instagram account now has 51.9 million likes. Since then, the account has continued to post the egg, but with increasingly large fissures in its shell, suggesting it will soon hatch. Some 9.7 millionfollowers now follow the account.

The Egg's ability to attract aggressive brand interest signals that viral memes could become the premier ad space of the future. Brands may now be vying to be a brand that emerges from the egg, “because in 2019, every viral moment is a branding opportunity.” 

It’s unlikely that sponsoring the original egg is a genuine opportunity — the agency that runs the account is more likely to use the egg for an anti-Trump stunt. Still, the Egg  inspired a swarm of copycat accounts, including by brands, trying to capitalize on its viral social status, highlighting broader shifts in attention, and how brands might assess opportunities.

The valuation of the Egg — even if it’s outsize — could signal a general departure among brands away from big televised spectacles. Compared with a Super Bowl ad, the Egg buy might not only be more expensive, but also more valuable, point-blank, on a number of important ROI benchmarks like brand awareness, reach, impressions, and conversions. Two main factors could explain that:

  • Shifting media habits among young people. While the Super Bowl still attracts a massive amount of eyeballs — Super Bowl LII had 104.11 million viewers, per Nielsen — young people are abandoning television, and NFL viewers skew older and male. Meanwhile, Instagram now attracts some 1 billion users around the world, including virtually every young person in America: 85% of US teens say they use the app at least once a month, per Piper Jaffray. In general, the internet is the new primetime among young people: 71% of US teens say they spend 3+ hours a day watching videos online, and 51% say they spend more than three hours daily social networking, per Google/Ipsos.
  • The self-regenerating power of memes. Further, viral memes can have a longer shelf-life than most traditional TV ads, by virtue of how they continuously iterate, reproduce, and evolve over time. The most popular memes can exist virtually in perpetuity as internet users revive and recall them at any future point. The same is not true of a Super Bowl ad, which is typically forgotten not long after the event.

If latching onto viral moments on social media is the future of brand investment, there are some potential risks and repercussions. What goes viral online is often unpredictable, manifesting organically and whimsically, snowballing attention in the form of likes, shares, or views.

Eagerness to capitalize on these random-by-nature phenomena could lead brands to aggressively, blindly, or haphazardly spend. In that case, brands risk overspending, as viral winds can and do change direction quickly.

Further, brands that decide to capitalize on a viral moment need to quickly mobilize teams to turn around effective creative, whereas brands doing a Super Bowl campaign have the relative luxury of months of planning.

Despite the risks, the potential for brands to capitalize on — or even drive — attention and conversation through memes is significant. Brands like Netflix that have benefited from the organic spread of memes are increasingly trying to take more control over what’s been a largely random process.

For example, Netflix is now trying to hire the 19-year-old responsible for generating hundreds of popular BuzzFeed quizzes. Brands should seek out and hire heads who are tapped into how and why things go viral, the various micro-signifiers of memes and internet culture.

Such experts will be able to more reliably detect whether something is a golden opportunity, or a hollow shell of one, and can help guard against ill-advised ad spend.

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SEE ALSO: The Top 10 Trends in Digital Media 2019

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Some women who use marijuana during pregnancy believe it's safer than doctor-approved medications

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marijuana joint

  • A new, small study interviewed 25 women about their use of marijuana during pregnancy
  • The researchers found that the women had conflicting feelings about the drug.
  • They perceived marijuana as natural and safer than prescription medications and said they used marijuana to help with nausea and improve their mood during pregnancy.
  • But they also worried about the uncertain risks of the drug for pregnant people. 

Some women who use marijuana during pregnancy believe the drug is natural and safer than prescription medications, according to a recent study. 

For the small study, published January 11 in the journal Drug and Alcohol Dependence, researchers conducted detailed interviews with 25 pregnant women who either said they'd used marijuana or tested positive for the drug at the time. Their aim was to examine the women's "attitudes and beliefs" about the drug and better understand what drives prenatal cannabis use. 

After the interviews were complete, the researchers found that the women perceived marijuana as being safer than other recreational drugs and even safer than prescription medications.

"There was a belief that it was not a drug — they viewed it as natural because it's a plant,"Dr. Judy Chang, associate professor of obstetrics, gynecology and reproductive sciences at the University of Pittsburgh and senior author of the study, told INSIDER. "They felt that this was more natural and therefore less concerning to them than even prescribed medications that they viewed as chemical."

The study also found that women turned to the drug to help with nausea and improve mood

Aside from the perception of marijuana as a natural and safe substance, the researchers also identified other key "themes" from their interviews with the women. 

For example, they found that the women attempted to reduce their marijuana use once they found out they were pregnant. The women also said they smoked pot to deal with nausea (a common pregnancy symptom) or improve their mood during pregnancy.

There's already some research to suggest that nausea may be one reason for prenatal marijuana use. A study published last year found that women who had mild and severe nausea were significantly more likely to use marijuana during pregnancy than those who didn’t have those symptoms.

In the new study, a few women expressed conflicting views on marijuana as a method to address nausea. One said she didn’t want to use the drug but it helped keep her from vomiting, according to the paper. Another said she was more concerned about keeping food down — and getting enough nutrients for her baby— than about marijuana exposure.

Read more: What every mom should know about using marijuana while breastfeeding

Another major theme was that the women "were uncertain but had some concerns" about the possible risks of prenatal marijuana use.

Currently, research on the drug's health effects for pregnant people and their babies is still limited.  But, because some studies do suggest the drug can be harmful during pregnancy, major organizations (like the American College of Obstetricians and Gynecologists and the Centers for Disease Control and Prevention) advise that pregnant people avoid the drug until experts know more. 

But health risks weren't the only thing the women in the study worried about. The researchers found they were also concerned about legal risks relating to prenatal marijuana use. 

That belief is not unfounded, the authors wrote, because many states have laws that mandate doctors to report mothers who use substances during pregnancy to child protective services. 

The study is limited by the small number of participants, but it could inform future research

Marijuana

The study's conclusions are limited by its small group of participants. Most of the women in the study were young, African-American, lower-income, and living in a region where marijuana wasn't legal, meaning the results can't necessarily be generalized to all pregnant people who use the drug, the authors explained in the paper. 

"Women who live in other regions (particularly those in which recreational marijuana use is legal) and who have other demographic characteristics may describe different experiences, attitudes, and beliefs regarding prenatal marijuana," they wrote. 

But the authors also argued that the findings have important implications for doctors treating pregnant women. 

"Understanding that women who use marijuana during pregnancy perceive marijuana to be more natural and safe than prescribed medications means that obstetric care providers will need to explore their patients’ beliefs and concerns to better assist women in making evidence-based choices," they wrote. 

And some of the findings could also help guide future research on this topic. For example, the women in the study reported a wide range in the amount of marijuana they smoked pre-pregnancy, from a few hits a day to several blunts per day, Chang explained. But previous studies haven't always accounted for this possible variation. 

"As we move forward in terms of doing the research, we really should be asking more details," Chang said. "Not just 'Do you use?',  but 'Tell me a little bit more about your use.' That's something that we'll have to look into further."

Chang also told INSIDER she hopes the new study will help reduce stigma around marijuana use during pregnancy.

"I hope that this [study] provides a little bit more understanding about the complexity around this," Chang said. "[Stigma] is never helpful. People sometimes perceive that if you demonize someone for doing a behavior, that's going to change that behavior. I don't necessarily think that's the case. Behavior is complex. What you're doing is just isolating them."

Visit INSIDER's homepage for more.

Join the conversation about this story »

NOW WATCH: An LA restaurant is serving edible marijuana leaves — here's why they won't get you high

Take a look inside the 7-cabin superyacht with an underwater lounge that was just named best in class for interior and exterior design

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Elandess

  • Superyacht Elandess won four awards at the annual Boat International Design & Innovation Awards in January, including best interior and exterior design.
  • Elandess was the most decorated boat at the show: No other yacht won more than one award a piece.
  • The custom-built yacht is owned by Travelex founder Lloyd Dorfman and features the second-ever sub-waterline lounge.

Elandess is the superyacht to watch in 2019.

The 244-foot yacht took home four awards at this year's Boat International Design & Innovation Awards. For its class size category, Elandess won Best Exterior Styling, Best Interior Design, Best General Arrangement & Deck Design, and Best Lifestyle Feature Design.

Read more: Take a look at the 14 superyachts with the best interior and exterior design in 2019

Abeking & Rasmussen, a prestigious German shipyard, was contracted for naval architecture and building. Interior and exterior styling and design work on the boat was done by Harrison Eidsgaard.

Elandess Superyacht

Elandess is owned by billionaire Lloyd Dorfman, who commissioned the work from scratch with Abeking & Rasmussen. Dorfman is the founder of currency exchange company Travelex, and has a net worth of around $1.2 billion This is his third yacht, and his second with Abeking & Rasmussen. This superyacht replaces the previous Elandess — now called Elypsian — which sold for $55 million. Alongside his yachts, Dorfman also owns a $60 million jet.

The state-of-the-art vessel was first spotted in summer 2018 in London. It made its first Atlantic crossing in the fall, where it was featured at the Ft. Lauderdale Boat Show.

Read more: Take a look at 11 of the most luxurious yachts coming to the biggest boat show in the US

Elandess sun deck

To accommodate Dorfman, his family, and any additional passengers, the custom-built yacht can house 14 guests across seven cabins. According to Boat International, one of the main requests was for the ship to function as a mobile second home, as opposed to just a mode of transportation. The second home has three decks, and the top features a pool, while interior space allows room for Dorfman's art collection.

As designer Harrison Eidsgaard told Yacht Harbour, "Walking through Elandess, no two spaces feel the same; each area has its own character creating drama and interest at every turn."

Elandess Lounge

Despite the top deck's beautiful view, there's even more to be seen below the water level.

According to Official Bespoke, "There’s little question as to the best view on board, though. Elandess’s sub-waterline Neptune Lounge — only the second in existence — gives spectacular access to life above and below the waterline."

The windows in the lounge measure nearly 10 feet tall and 4 inches thick; like other aspects of the boat, the idea was inspired by the previous Elandess' lounge.

Elandess Dining Room

Just prior to its awards competition, Boat International published an exclusive interview with Dorfman regarding the construction and reception of his new luxury yacht. Dorfman discussed how his family — including his many grandchildren — tested the ship this summer, noting, “You can’t just Google a formula for how to design a yacht for a certain number of people. You have to be involved."

SEE ALSO: The 12 largest superyachts at the 2018 Monaco Yacht Show, ranked

SEE ALSO: I spent 3 years writing about yachts, and owning one takes way more money than you think

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6 fascinating forms of therapy you'd be surprised work

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gypsy therapy

  • There are many types of therapy out there that are effective at treating a variety of mental health issues.
  • The most robustly studied, best-understood, and most-used is cognitive behavioral therapy.
  • Other effective therapies include light therapy, hypnosis, and mindfulness-based treatments, among others.

When you think of therapy, you probably picture a patient lying on a couch and divulging all their inner thoughts to a nodding therapist. Though "talk therapy" is important and widely used to address a variety of mental issues, there are several other therapies that might have escaped your attention which are also effective.

We spoke to Dr.Martin Antony, professor in the Department of Psychology Ryerson at the University in Toronto and author of "The Anti-Anxiety Workbook" and clinical psychologists, Dr. Deborah Offner and Dr. Alicia Tisdale about what other forms of therapy are out there and what conditions they're best suited to treat.  

Cognitive behavioral therapy is often considered the current gold standard of psychotherapy

Cognitive behavioral Therapy (CBT) is a form of psychotherapy that you may not have heard of but is very widely practiced and has been proven time and time again through various studies to be a successful form of therapy.

"Through CBT, many people are able to change their perspectives and beliefs and feel more in control of their decisions and relationships," Offner told INSIDER.

CBT works by looking at both behavior and ways of thinking which are unhelpful or continue to maintain a problem and then uses a variety of strategies to help the patient overcome these.

For example, one strategy that is used when treating depression is behavioral activation, in which therapists instruct patients to start to schedule activities that will get them out of their house and lift their moods. Other strategies include problem-solving training and social skills training.

CBT is also big on "homework.""There's a portion of it that happens in the session, where you're talking to a therapist, but there's also a portion of it that happens between sessions," Antony told INSIDER. "We want the benefits to generalize into the person's everyday life. It's kind of like going to physical therapy in a way, you can go to the appointments but that in itself might not lead to the changes in your shoulder pain, you also need to do the exercises between sessions it's that kind of treatment," he added.

Studies have shown that CBT is successful in treating depression, anxiety, obsessive-compulsive disorder, substance use problems, marital problems, posttraumatic stress disorder, insomnia, sexual dysfunction, borderline personality disorder, and more.

"Pretty much for every major problem that people experience, there's a lot of literature supporting CBT as a solution," said Antony.

Read more: Scientists Tested Therapy Against Antidepressants — Here's What They Found

Light therapy could help with Seasonal Affective Disorder

sad light box light therapy

Light therapy is a treatment for a subtype of depression called Seasonal Affective Disorder (SAD). SAD refers to a seasonal pattern of mood changes where a person becomes depressed during winter, and sometimes fall, due to a lack of natural light.

"The thumbnail sketch is that lack of light leads to sadness and low mood, along with other depressive symptoms, even if there are no other stressors in a person's life at the time," said Offner.

During light therapy, a patient sits near a device called a light therapy box which emits bright light that mimics sunshine. Light boxes used in light therapy are relatively small and affordable and can therefore be used in a patient's home or office. Many people who suffer from SAD find that light therapy eases symptoms when used regularly.

Hypnosis might help treat anxiety, pain, and more

"All hypnosis is, is focused concentration, when we can focus and concentrate on whatever we're trying to change, then we can relax more," Tisdale told INSIDER.

Hypnosis is a therapeutic technique in which clinicians help their patients achieve a state of relaxation. When the patient is relaxed, then the clinician or psychologists can make suggestions to help them overcome whatever problem they're trying to treat.

"The hypnotherapist can help you access parts of yourself that you may keep at bay at most times, and can offer useful input or perspective that your hypnotic state will likely make you more receptive to receiving and integrating," said Offner.

Though in the past it has been seen as controversial, hypnosis has more recently become accepted as a useful tool to treat anxiety, habit disorders, pain, and other ailments.

It's important to note, however, that not everyone is capable of being hypnotized. According to the National Institute of Health, however, 15% of the population is highly hypnotizable.

Exposure therapy might help patients overcome their fears

web orb weaving spider

Exposure therapy is a form of CBT that focuses primarily on treating a patient's specific fear.

"The best way to overcome fear is to confront the fear and situation. The best way to learn that a situation isn't dangerous is to experience the situation in a safe controlled way and to learn that nothing bad happens," said Antony.

During exposure therapy, a patient is incrementally exposed to their source of fear until they are no longer afraid. For example, a patient with a fear of spiders might begin by saying the word "spider" then seeing a picture of a spider, then standing 10 feet away from a spider in a jar, etc. until they feel comfortable going as far as holding a spider. All of this is done over a few sessions and at a pace that the patient can tolerate.

Exposure therapy can be used to overcome external as well as internal fears, for example, to treat the intrusive thoughts that a person with obsessive-compulsive disorder might experience (OCD).

The practice has been scientifically proven to help treat phobias, panic disorder, social anxiety disorder, generalized anxiety disorder, OCD, and posttraumatic stress disorder.

Mindfulness-based cognitive therapy and other mindfulness-based treatments have been proven to help with depression and substance abuse

Mindfulness-based cognitive therapy is a form of cognitive therapy that uses traditional CBT practices as well as mindfulness-based stress reduction exercises such as meditation and breathing exercises.

"An important principle in all mindfulness-based treatments is that rather than try to control emotions, or control your physical sensations, we want people to take more of an acceptance stance towards them, to be aware of them, to let them happen, to not try to fight them, or judge them," said Antony.

As Antony points out, mindfulness practices have been around for thousands of years and there's nothing new about them. What is new, is that in the last 19 years there has been a lot of systematic research on it that has proven it is quite successful. According to this research, mindfulness exercises combined with CBT are effective "but there's also evidence even when you don't integrate them into CBT that these treatments can be effective as well," said Antony.

This form of therapy has been successful in treating depression, substance abuse, and other problems.

Play and sand therapy is commonly used for children but may help adults as well

play and sand therapy

"Play and sand therapy offer both children and adults ways to express their emotions and access their unconscious needs, fears and desires symbolically, through the use of toys or objects that can represent their inner lives," said Offner.

While a child or adult plays, a trained therapist can then observe and interpret what they are doing in order to get a deeper understanding of what is happening in the patient's life. From there a therapist may use other methods to address the patient's problems. Both forms of therapy are most commonly used with children but can also be used with adults who "have experienced significant trauma that may defy being adequately described with language," said Offner.

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Apple's tech rarely goes on sale but the HomePod is $70 off at Best Buy right now

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The Insider Picks team writes about stuff we think you'll like. Business Insider has affiliate partnerships, so we get a share of the revenue from your purchase.

HomePod

  • Apple's HomePod is on sale for $279.99 exlusively at Best Buy — that's $70 off its original price tag.
  • The smart speaker has an impressive audio system complete with seven tweeters, an amplifier, and a subwoofer, so Apple fans who want great sound quality will love it.
  • HomePod also has Siri built in so you can make or receive phone calls, ask questions, or control HomeKit smart home devices with your voice.

Apple almost never discounts its tech, but its HomePod smart speaker is $70 cheaper at Best Buy for a limited time.

The HomePod is Apple's answer to the rise of smart speakers like Amazon's Echo and the Google Home. Apple's HomePod is focused more on sound quality than Amazon's Echo and the original Google Home. The HomePod has seven tweeters, a custom amplifier, and subwoofer to create excellent sound quality.

It also uses an audio technology called beam forming to adjust the way it plays music based on where it's placed in a room. It'll optimize its sound to ensure it sounds great whether you put it near a wall or in the center of a room.

Like its competition, the HomePod has a smart assistant inside so you can simply ask Siri to play music, make phone calls, control HomeKit smart home devices, or ask questions. 

In addition to voice control, the HomePod works with Apple's audio standard AirPlay 2, which connects to Apple devices over Wi-Fi for better range. It also lets you connect to multiple HomePods at the same time as a stereo pair or individual mono speakers.

The downside to AirPlay 2 is that the HomePod can only play music from Apple devices or iTunes on Windows. Even if you have Apple Music on an Android phone, it won't work with the HomePod.

If you've been interested in getting a smart speaker and only use Apple devices at home, the HomePod is a great option at this price. It's still a lot more expensive than the Echo or standard Google Home, but it sounds a whole lot better and will integrate with the devices you already use.

The other big differentiator here is Apple's commitment to security and data privacy. According to Apple's site, the HomePod has "multiple layers of security — including anonymous ID and encryption" to "protect your privacy." If you've shied away from buying an Echo or Google Home because you're worried about privacy or security, the HomePod may be a better fit for you.

Although this isn't a one-day deal, the HomePod doesn't go on sale very often, so there's a chance it will sell out, especially since it's only discounted at one store. Although it's not the HomePod's cheapest price ever — $249.99 during the holidays — it's still a solid discount, especially for this time of year.

Apple HomePod, $279.99 (originally $349.99), available at Best Buy [You save $70]

SEE ALSO: The best smart speaker you can buy: Amazon Echo vs. Google Home vs. Sonos One

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Super Bowl ratings hit a 10-year low as live TV events continue to bleed viewers

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super bowl 2019

  • This year's Super Bowl was the lowest rated in 10 years.
  • But televised events have been declining in ratings in recent years, and the Super Bowl is still huge in viewership compared to other telecasts.

The lowest-scoring Super Bowl ever also hit a 10-year ratings low on Sunday.

The big game — in which the New England Patriots beat the Los Angeles Rams 13-3 for the team's sixth Super Bowl victory — scored a 44.9 overnight household rating, declining 5% year-over-year, according to Nielsen (via The Los Angeles Times).

Last year, Nielsen said 103.4 million people watched the game, and the official number for viewership this year will be released later Monday.

READ MORE: Fox's 'Rent' was the lowest-rated live TV musical ever

Televised events have been declining in ratings in recent years, and not even the Super Bowl is immune. 

Last year's Emmys dropped 11% from 2017. Last year's Oscars telecast hit an all-time low with 26.5 million viewers, down 19% from 2017. Last year's NBA Final took a ratings hit compared to 2017. And last month's "Rent" on Fox was the lowest-rated live television musical ever.

But the Super Bowl still has huge viewership, and nothing else on television can compare.

Last year's Super Bowl was the highest-rated primetime telecast of 2018 by far, with an adult rating of 33.6. The NFL NFC championship game between the Philadelphia Eagles and Minnesota Vikings was second with a 13.5 rating, and the "This Is Us" episode that aired after the Super Bowl last year came in third with an 11.6 rating.

And the Super Bowl is still the main event for advertisers. 54 advertisers paid $5.2 million for 30 seconds of air time this year, and there was a total of 93 ads during the game. CBS sold out all its Super Bowl commercials this year. Last year's Super Bowl commercials produced $408 million for NBC, according to Kantar Media

SEE ALSO: Netflix's 'Russian Doll' has a 100% score on Rotten Tomatoes, and the creators have already pitched multiple seasons

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NOW WATCH: A drag ballet troupe has been performing around the world for nearly 50 years

THE DIGITAL HEALTH ECOSYSTEM: An in-depth examination of the players and tech trends reshaping the future of healthcare (AAPL, IBM, ANTM, GOOGL, MSFT, AMZN, PFE, GE, MCK, TMUS, WMT, WBA, MRK, CVS)

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bii digital health ecosystem graphic 2019 altThis is a preview of a research report from Business Insider Intelligence,  Business Insider's premium research service. Current subscribers can read the report here.

Until now, healthcare was the only remaining industry that had yet to feel the rapid impact of digitization endured by retail, banking, and media. But consumer adoption of digital tech, regulatory overhauls, and a shifting reimbursement model are forcing healthcare players' hands. US Employers Average Annual Premium Contributions Are Rising

Digital health innovation offers market incumbents new opportunities to combat constricting margins, labor shortages, and rising costs.

But it also poses a threat to slow movers, as new entrants lean on their digital prowess and lack of legacy infrastructure to cut costs and remain nimble. As such, incumbents are turning to acquisitions, partnerships, and new investments to strengthen their digital health services.

The first Digital Health Ecosystem Report from Business Insider Intelligence explores the current healthcare ecosystem, industry trends that are driving digital transformation, and where the industry is headed. FORECAST: Penetration of Electronic Health Record Systems in the US

We outline the role of each of the industry's major players — including payers, providers, and manufacturers — and how they're affected by healthcare's digital disruption. 

 

Here are some of the key takeaways from the report:

  • Digital health is at the forefront of transformation in the healthcare industry — both as a driver of and an answer to the challenges industry players are grappling with.
  • All of the industry's major players — including payers, providers, and manufacturers — are affected by healthcare's digital disruption.
  • A confluence of forces induced healthcare's embrace of digital health, including changing consumer expectations, a new and disruptive reimbursement model, and rising healthcare costs
  • Tech-focused entrants are also breaking into healthcare, acting as catalysts for change and threatening legacy players' bottom lines.
  • Key digital health solutions like EHRs, digital therapeutics, telehealth, AI, wearables, and blockchain are the foundation of the industry's digital awakening.
  • Early evidence that digital health can address many of the industry's myriad challenges has fueled a vibrant US digital health funding market in 2018, with overall funding hitting $6.8 billion at the end of Q3. 

 In full, the report:

  • Details the US healthcare landscape by the role that payers, providers, manufacturers, and distributors play in the healthcare ecosystem.
  • Gives an overview of how digital health is enabling incumbents to overcome industry challenges.
  • Outlines how tech-focused healthcare entrants are pressuring incumbents and accelerating healthcare's digital transformation
  • Identifies promising digital health funding areas to illustrate what the future of digital health will look like.

Interested in getting the full report? Here are two ways to access it:

  1. Purchase & download the full report from our research store. >>Purchase & Download Now
  2. Subscribe to a Premium pass to Business Insider Intelligence and gain immediate access to this report and over 100 other expertly researched reports. As an added bonus, you'll also gain access to all future reports and daily newsletters to ensure you stay ahead of the curve and benefit personally and professionally. >>Learn More Now

The choice is yours. But however you decide to acquire this report, you've given yourself a powerful advantage in your understanding of the fast-moving world of the Digital Health.

The companies mentioned in this report are: Aetna, Alphabet, Amazon, American Well, AmerisourceBergen, Anthem, Apple, Arizona Care Network, Arterys, Babylon Health, Beth Israel Deaconess Medical Center, Bay Labs, Blue Cross and Blue Shield Association, Blue Mesa Health, Bright Health, Cardinal Health, Cedars-Sinai, Cleveland Clinic, Clover Health, CVS, DePuy Synthes, Devoted Health, Dexcom, Doctor on Demand, Express Scripts, Fitbit, Fresenius Medical Care, GE Healthcare, Geisinger, Glooko, GSK, healthfinch, IBM, IDx, Johnson & Johnson, Mass General, McKesson, Medtronic, Merck & Co., Merck KGaA, Microsoft, NewYork-Presbyterian, Northwell Health, Novartis, Olive, Omada Health, Optum Rx, Oscar Health, Pear Therapeutics, Pfizer, Philips, PillPack, ResMed, Rite Aid, Roche, Samsung, Sanofi, Senseonics, Suki, Tallahassee Memorial Hospital, T-Mobile, UnitedHealth Group, Verily, Viant, Walgreens, Walmart, Wellpepper, Zocdoc

 

 

SEE ALSO: Patients are transforming from passive recipients of healthcare services to active participants in their own health

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I drove a $67,000 BMW M2 Competition to see if the two-door is worth the steep cost — here's the verdict

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BMW M2 Competition

  • The BMW M2 Competition is a two-door rocket that replaces the M2, which was already a fantastic sport coupé.
  • The M2 was $54,500, well-equipped. The M2 Competition starts at about $59,000, but my test car tipped the cost scales at $67,045.
  • The BMW M2 has an impressive 405-horsepower inline six-cylinder engine under the hood.

BMW's M Sport division doesn't disappoint. But in the past — with the lineup starting at the M3, moving on to the M4, through the M5 with some the muscular X6 M crossover and convertible trims thrown in — the entire M family had gotten kind of large, size-wise, leaving room for a smaller ride that evoked Bimmers of old.

Enthusiasts craved such a car, and with the M2, they got it (actually, with the M235i, they already something worth considering, but it lacked proper M Sport power). I was blown away by the M2 when I drove the machine.

"For the true believers, this is going to be the perfect car," I wrote in my review. "It is completely optimized for thrills behind the wheel. And yet it is far from useless for quick runs to the grocery store (I picked up a case of wine, and there was plenty of room in the trunk) or fetching the kids from school."

BMW has phased out the M2 and replaced it with the M2 Competition. The M2 Competition costs more, but it brings more M to the party. I knew it was going to be good, probably very, very good. But would it be worth the extra scratch? Read on to find out.

FOLLOW US: On Facebook for more car and transportation content!

I wouldn't call cold, snowy conditions in suburban New Jersey ideal for a 405-horsepower, rear-wheel-drive sport coupé. But on the plus side — winter tires!



Fortunately, I did most of my testing before the snow hit. The paint job was a fetching "Hockenheim Silver Metallic," and it was $550 extra (the base price was $59,000).



I had already enjoyed the M2, saying that it "struck a tuning fork deep in my automotive psyche." The M2 Competition takes its place.



See the rest of the story at Business Insider

Uber is wading into public transit to woo cities

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Ride-hailing giant Uber launched a new feature last week that allows users in the Denver area to open the Uber app and see public transportation options, according to Engadget.

Uber's Global Quarterly Gross Bookings

Known as Uber Transit, the feature displays the cost and estimated time to travel to an intended destination via public transit, alongside the same information for hailing a car. The feature will also eventually allow users to purchase train and bus tickets directly through the Uber app. The ride-hailing firm plans to roll out the feature gradually over the course of this year to all the cities it operates in.

Transit is a crucial element in Uber's strategy to become a one-stop consumer transportation shop. As we've identified in the past, Uber's long-term aim is to be a platform for consumers to find various different types of transportation options. To that end, the company purchased bike-sharing startup JUMP last April — which it subsequently integrated into its app — and also made electric scooters available within its app. Integrating with public transit is a logical next step in this approach, allowing users to find widely available transportation methods.

And more practically, Transit can help Uber accomplish two specific things: 

  • Collect valuable data on consumers' transit patterns regardless of whether they end up using its ride-hailing services. Even if a user opens the Uber app and ends up using it to buy a train or bus ticket, the company would still benefit from the data it would collect, for instance. The ride-hailing firm could piece together patterns on where and when consumers are opting for specific modes of transportation, and use the insights to better target certain discounts or promotions, for example. Ultimately, this data will give Uber a clearer data-based picture of its users by filling in some of the gaps previously created by those who opened and closed the app without hailing a ride. 
  • The company can turn around and share that data with city governments while also potentially directing more customers to public transit agencies. The data that Uber collects via Transit could be vital to cities. They'll be better informed on the flow of traffic, and how their residents prefer to get around depending on the time of day or their original location, which could help cities better manage transit systems. Uber could turn over such data sets to cities for goodwill, or sell it to them for a fee. At the same time, public transit agencies in the US are struggling with declining ridership, depressing revenues and hurting their ability to continually improve service and operations. Uber — which has more than 41 million users — making public transit available in its app could help facilitate greater use of buses and trains among those who would have otherwise opted to use ride-hailing. A user could open the app, see that an Uber ride is significantly longer or more expensive than public transit, and opt into public transit as a result, for example. That could help stem the bleeding of public transit ridership while also helping cities reduce congestion caused by ride-hailing firms, an issue for which the firm has faced plenty of recent blowback. Getting into good — or even just better — graces with city governments is likely a top goal for the company. Last year it was involved in a feud with the London transit agency due to its classification of drivers as private contractors,  and just last week it was forced to shutter operations in Barcelona after protests from taxi drivers.

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SEE ALSO: How the rise in e-commerce is presenting opportunities for new entrants to challenge UPS and FedEx in last-mile deliveries

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THE US TELEHEALTH MARKET: The market, drivers, threats, and opportunities for incumbents and newcomers

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bii us telehealth lumascape

This is a preview of a research report from Business insider Intelligence, Business Insider's premium research service. To learn more about Business Insider Intelligence, click here

Telehealth — the use of mobile technology to deliver health-related services, such as remote doctor consultations and patient monitoring — is enabling healthcare providers and payers to address the US healthcare industry’s growing list of problems.

The proliferation and rapid advancement of mobile technology are spurring telehealth adoption, and many believe that 2018 could be the tipping point for the telehealth market.

In this report, Business Insider Intelligence defines the opaque US telehealth market, forecasts the market growth potential and value, outlines the key drivers behind usage and adoption, and evaluates the opportunity telehealth solutions will afford all stakeholders. We also identify key barriers to continued telehealth adoption, and discuss how providers, payers, and telehealth companies are working to overcome these hurdles.

Here are some of the key takeaways:

  • Telehealth is enabling healthcare providers and payers to address the US healthcare industry’s growing list of problems, including rising healthcare costs, an aging population, and the transformation of healthcare from service-centric to consumer-centric, which is straining healthcare system resources and threatening to drive up payer costs.
  • Although telehealth solutions aren't suitable for all patients, right now, about 45% of the US population, or 147 million consumers, falls within the addressable market.
  • Despite low usage rates, most consumers are open to using telehealth solutions, according to the 2018 Business Insider Intelligence Insurance Technology Study. 
  • A range of companies are well-positioned to generate savings in terms of revenue and avoid potential pitfalls by deploying telehealth solutions.

 In full, the report:

  • Offers an overview of different types of telehealth services and their applications in the US healthcare ecosystem. 
  • Highlights the growth drivers and opportunities of these applications.
  • Includes exclusive data and insights from the 2018 Business Insider Intelligence Insurance Technology Study. 
  • Provides examples of key players in the telehealth market, including insurers, medical device makers, and health networks. 
  • Gives recommendations on how health networks and payers should approach using and deploying telehealth solutions.

Subscribe to an All-Access pass to Business Insider Intelligence and gain immediate access to:

This report and more than 250 other expertly researched reports
Access to all future reports and daily newsletters
Forecasts of new and emerging technologies in your industry
And more!
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Purchase & download the full report from our research store

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The rise of Satya Nadella, the CEO who totally turned Microsoft around in 5 years and made it more valuable than Apple (MSFT)

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Satya Nadella

  • Five years ago, Satya Nadella became CEO of Microsoft. 
  • In that timeframe, Microsoft has been rejuvenated — it's enjoyed a stretch as the most valuable company in the world, beating Apple for the first time since 2010. 
  • More than anything, Nadella has gotten a ton of credit for overcoming Microsoft's once-cutthroat corporate culture, and getting everybody on the same page. 
  • Here's how Nadella went from a rank-and-file Microsoft engineer, all the way up to CEO.

When Satya Nadella first took the reins as Microsoft CEO on February 4th, 2014, the company was losing steam fast.

Microsoft Windows 8 had been a disaster. Microsoft employees were constantly battling behind the scenes for supremacy. And all the while, consumers and developers alike were losing the faith. 

Times change.

Back in December, Microsoft's market cap had exceeded that of Apple's — something that hasn't happened since President Obama was in office and the Zune was still a thing. It's an exclamation point on Nadella's five-year reign, in which he refocused the company and led it to new heights. 

Here's how Satya Nadella came to Microsoft and executed a startling turnaround that led it to be worth more than Apple, with details taken from his book "Hit Refresh" and elsewhere:

This article has been updated since its original publish date in 2016.

SEE ALSO: Learn any of these 16 programming languages and you'll always have a job

Satya Narayana Nadella was born in Hyderabad, India, in 1967. His dad was a civil servant and his mother was a professor of the ancient language Sanskrit.



From a young age, Nadella wanted to be a professional cricket player, and played in school. But he realized that his athletic talent was outmatched by his passion for science and technology.



Nadella received his bachelor's degree in electrical engineer from the Manipal Institute of Technology in 1988. "I always knew I wanted to build things," Nadella once said.



See the rest of the story at Business Insider

Michelob Ultra's Super Bowl ad used ASMR triggers to sell beer. Here's what you should know about the audio trend that makes some people feel 'sparkly tingles.'

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Michelob ASMR super bowl

During the Super Bowl on Sunday, February 3, viewers saw a number of commercials. One for beer brand Michelob Ultra, however, was less about its visual appeal and more about its sound, as the ad centered around a phenomenon known as ASMR.

ASMR, or autonomous sensory meridian response, is a term that refers to the tingling sensation a person might experience when they hear whisper-level sounds like the crinkling of a potato chip bag, brushing of hair, or tapping of Zoe Kravitz's fingernails against a glass beer bottle.

"ASMR...is a deeply relaxing sensation," Craig Richard, who holds a Ph.D. in physiology and cell biology and has authored numerous works on ASMR, told INSIDER. He characterized the sensations ASMR creates as "sparkly tingles that start in your head" and then go down the spine, back of the neck, or throughout the body.

The term, which was coined in 2010 by cybersecurity professional Jennifer Allen, and its resulting sensations have become so popular that YouTubers have turned the concept into entire careers, Business Insider previously reported.

ASMR content causes a tingling sensation in the body

ASMR's main draws, as Richard explained, are the feelings it can create. When a person hears whispering, crinkling, tapping, or other ASMR triggers, they experience tingling sensations throughout their body. But the physical sensations aren't the only reasons people watch ASMR content. A 2017 study found that 41% of respondents watch ASMR videos to help them fall asleep, while 59% watch to relax

Just as the reasons vary, so do the triggers. A 2015 study examined ASMR triggers and found that whispering was the most common, with 75% of participants saying it caused body tingles. 64% of participants cited "crisp sounds," like the crackling of foil or tapping of fingernails, as triggers, and 53% said "slow movements," like pouring water, were triggers. Although different people prefer or only react to certain triggers, they typically seek them for the same reason: the physical and emotional side effects.

ASMR content doesn't work for everyone, but proponents say it helps with stress and anxiety

For people who experience ASMR, the sensations they feel can offer real health benefits. A 2018 study from the University of Sheffield found that watching ASMR videos may lower the heart rates of people who are triggered by the sounds. These same people may also feel less stressed and sad after viewings. 

Read more:There's a massive internet community that's obsessed with videos of 'brain-tingling' sounds, and the people who make them earn thousands of dollars a month

Although little research exists on the science behind ASMR, some researchers have theorized how it works. Richard, for one, said ASMR triggers could stimulate the "biological pathways" that humans use when bonding with a romantic partner, close friend, or family member, thus eliciting "similar responses like feeling comforted, feeling relaxed, and feeling secure."

There aren't any documented negative effects of ASMR so far, but Richard warned people against using this content as the main solution for more serious health issues.

"If someone is struggling with severe anxiety, insomnia, depression, or other clinical disorder, they should begin their care by talking to their clinician rather than expecting an ASMR video to cure them," he told INSIDER. After seeing a professional, they can discuss incorporating ASMR as part of their treatment.

More research on ASMR's supposed benefits needs to be done

According to Richard, more clinical studies must be done next to compare ASMR's benefits to the benefits of existing evidence-based treatments for anxiety, insomnia, and other conditions. "I'm optimistic that ASMR will have a valuable contribution to patient wellness and healthcare in the future," he told INSIDER.

Visit INSIDER's homepage for more.

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NOW WATCH: North Korea's leader Kim Jong Un is 35 — here's how he became one of the world's scariest dictators

The UK government offered Nissan $100 million over Brexit worries

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Theresa May Greg Clark

  • In 2016, the UK government offered Nissan around $100 million to soothe its Brexit worries.
  • The offer has been revealed in a letter published Monday that was sent by UK business secretary in 2016.
  • Nissan subsequently announced it would build two vehicles at a Sunderland plant — but cancelled these plans on Sunday.

Britain offered Nissan more than $100 million in support in an attempt to soothe its fears around Brexit.

The offer was made by business secretary Greg Clark to the Japanese car-maker in 2016 in a well-guarded letter that was finally released on Monday, in an attempt to secure a major investment from the company.

Nissan subsequently said in October 2016 that it would build the next generation of its Qashqai and X-Trail sport utility vehicles at its northern English Sunderland plant — but on Sunday canceled plans to build the X-Trail as diesel sales slide in Europe.

The original decision would have created 740 new jobs, and was hailed by Prime Minister Theresa May — who had newly taken office at the time — as a major boost to Britain as it began the process of extricating itself from the European Union.

But the letter, which the government previously refused to publish on multiple occasions, had prompted accusations that ministers were doing secretive deals with firms, prompting some Brexiteers to question whether pledges made might keep Britain tied to EU mechanisms such as the customs union.

"The government fully recognizes the significance of the EU market to your presence in Sunderland," wrote business minister Greg Clark to then-CEO of Nissan Carlos Ghosn.

"It will be a critical priority of our negotiation to support UK car manufacturers and ensure that their ability to export to and from the EU is not adversely affected by the UK's future relationship with the EU."

"We will set our ambitions high and vigorously pursue continued access to the European market as an objective in future negotiations."

The up to £80 million of support on skills, research and development and innovation was contingent on the new Qashqai and X-Trail models being built in Britain, Clark wrote.

Clark told parliament on Monday that as the terms of Nissan's investment had changed, they would need to re-apply for the funding. He said that of £61 million worth of grants which had already been approved, only £2.6 million had so far been paid to Nissan.

Nissan, which builds 30% of Britain's 1.52 million cars at its factory, the country's biggest car plant, exports the vast majority of the vehicles to EU countries and, like the rest of the industry, is worried about tariffs if there is a no-deal Brexit.

"The letter, written in October 2016, shows Nissan and the UK Government’s continued desire to support investment in the UK and maintain Sunderland as one of Nissan’s manufacturing hubs in Europe," the company said on Monday.

The firm will still build its new Juke and Qashqai models at the factory which opened in 1986 after then prime minister Margaret Thatcher successfully encouraged Japanese companies to pick the country as a gateway into Europe. Brexit uncertainty has since prompted consternation in some boardrooms in Tokyo.

On Feb. 1, an EU-Japan free trade agreement also kicked in, which includes the EU's commitment to removing tariffs of 10 percent on imported Japanese cars, diminishing part of the business case for building in Europe.

Union representatives met Nissan representatives on Monday and said they would push to secure the future of the site.

"Unite will continue to press for further long-term guarantees over future investment and new models to secure the site’s future for generations to come," said acting national officer for the automotive sector Steve Bush.

In November 2016, Ghosn had told Business Insider that he needed "to be reassured on the competitiveness" of post-Brexit Britain, but declined at the time to say whether the company had been offered anything to keep the factory open.

"I am not going to invest in a black box," he said. "As long as we have a current commitment to safeguard the current competitiveness we will be fine."

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NOW WATCH: America is more politically divided than ever, and the government shutdown only makes that more apparent

Slack's anticipated IPO is still expected to be an unusual 'direct listing,' and it could be a Silicon Valley game-changer

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  • Slack confirmed on Monday that it's planning to go public soon.
  • This will be one of the most anticipated IPOs of 2019 not just for its size but because of its method.
  • Slack is planning on doing its IPO in an unusual way, a source says: a direct listing.

On Monday, Slack confirmed what had been rumored for weeks: it's planning on holding an IPO soon. The company took the unusual step of announcing, via press release, that it had filed confidential S-1 paperwork with the SEC.

Normally, a company keeps its confidential S-1 filing under wraps until 15 days before its roadshow, when companies are required to make it public. The confidential S-1, which includes a rundown of its financial performance and its plans for growth, allows a company to work with the SEC without public scrutiny. 

In Slack's case, this press release is the strongest indication that the other rumors are also true: that Slack is going to go public via a direct listing and skip the traditional banker-led IPO.

Read: Amazon Web Services is experimenting with a new way to charge customers

About two weeks ago, when IPOs were stalled during the partial government shutdown, Bloomberg's Matt Levine first reported on Slack's plans to do a direct listing.

And the direct listing is likely still the plan, a source familiar with Slack's thinking told Business Insider, even though Slack is working with a cadre of bankers on the IPO, including Goldman Sachs, Morgan Stanley and Allen & Co., as Bloomberg's Olivia Zaleski reports.

A direct listing doesn't have bankers as intermediaries buying and selling an initial batch of shares, so the company doesn't pay the banks big commission fees for that service. 

Slack can instead sell directly to public investors right away. It may not even need to impose a lock-up period — meaning the company's current investors and owners can sell their shares right away, too. 

Slack has a ton of investors, ranging from classic Silicon Valley VCs like Andreessen Horowitz, to mega-investor SoftBank Vision Fund. It's raised $1.22 billion as a private company, and along the way took on institutional investors as investors, too, such as T. Rowe Price. That means that Slack doesn't need a banker to provide introductions for its road show presentation — the world of finance is already very familiar with it. 

With its last round of private financing, it earned a $7 billion valuation by selling shares at just under $12. That's won't be a hard share price to best on its first day of public trading, either, even with a direct listing, where share prices can be more volatile.

Should Slack use the direct listing method, other Silicon Valley unicorns with big name recognition and healthy balance sheets will almost certainly take notice, too. Spotify pioneered the idea of a large, tech direct listing IPO last year. Should Slack have success, no doubt others will follow.

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NOW WATCH: An exercise scientist reveals exactly how long you need to work out to get in great shape

Anthony Davis' league-shaking trade request has thrown a wrench in the Celtics' master plan

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kyrie irving

  • Anthony Davis' trade request has come at the worst possible time for the Boston Celtics.
  • Under NBA rules, the Celtics cannot trade for Davis until the offseason.
  • Kyrie Irving recently backed off his commitment to re-sign with the Celtics this summer, and Irving is viewed as a critical piece in convincing Davis to re-sign with the Celtics in 2020.
  • If Irving leaves in the offseason and the Celtics can't land a trade for Davis, the path to championship contention may suddenly be thrown for a loop, along with the future of the franchise.

Anthony Davis' trade request from the New Orleans Pelicans has spread across the NBA in ways the league has arguably never seen.

It's rare for a star such as Davis to become available. He's already an All-NBA player, just 25 years old, and has nearly a year and a half left on his contract. Virtually every team has taken stock of what they could offer the Pelicans in return for Davis.

Read more:Anthony Davis' trade demand sets up a high-stakes showdown over the next 10 days

One of the few exceptions is the Boston Celtics, for whom Davis' trade request has come at the worst possible time.

The Celtics are widely regarded as the team that could make the Pelicans the best offer, thanks to their treasure trove of young players, role players, and future draft picks. The Celtics have long had their eye on acquiring Davis to build a contender.

However, because of an NBA Collective Bargaining Agreement rule, the Celtics can't trade for Davis this season because he and Kyrie Irving are both on "designated" contracts, and teams are prevented from trading for two "designated" players. The Celtics would need to wait until the summer, when Irving becomes a free agent, to trade for Davis.

There are further complications with that. Despite Irving publicly saying that he wants to re-sign with the Celtics this summer, last week he declined to double down on his commitment with the team, telling reporters he doesn't "owe anyone s---." When asked about his plans, he said to ask him on July 1, when free agency begins.

The New York Knicks, who just opened up enough cap space for two max players this summer by trading Kristaps Porzingis, are reportedly a threat to sign Irving away from the Celtics.

Read more: Kyrie Irving said he doesn't 'owe anyone s---' when asked if he'll stay with the Celtics, as rumors of a move to the Knicks mount

That's troublesome for the Celtics because they reportedly view Irving as a key piece if they land Davis in a trade. Irving and Davis would form a dynamic duo. And if second-year forward Jayson Tatum isn't involved in a trade, he would be a young, developing third star to complement them.

anthony davisTrading for Davis is a tricky proposition because he can become a free agent in 2020. Teams would like to know if he'll re-sign with them before throwing away major assets in a trade.

Davis, for his part, would also like an idea of what a team's future holds for him before committing to re-signing.

Without Irving's commitment beyond this season, it is difficult to deal for Davis. Davis won't give assurances to re-signing in Boston without Irving, and Irving could explore his options and could perhaps leave Boston if he feels they can't land Davis and give him a second star teammate.

It's a Catch-22.

Furthermore, if there is a chance Irving bolts in the offseason, the Celtics might want to reconsider trading for Davis. Without Irving in tow, there's little chance Davis would stay long, and the Celtics might prefer to keep their assets.

There were lofty expectations for the Celtics coming into the season, both for this year and the future. They were supposed to seamlessly integrate Irving and Gordon Hayward into their mix of young players and challenge for 60 wins and a title. Then, after the season, they were supposed to swing a trade for Davis with their bevy of assets and be a contender for the foreseeable future.

However, things have not totally gone according to plan. The Celtics' young players have struggled to adapt to smaller roles with Irving and Hayward back in the mix. Hayward, coming off a gruesome ankle injury, has not looked like the No. 2 star to Irving that many expected. Al Horford, the glue of the entire team, has looked slightly older and creakier. Add up all those small losses, and they become something bigger.

The Celtics stand at a solid, but not dominant 34-19. They've played better lately and could still contend for the Eastern Conference, particularly with no one team emerging from the pack (the Milwaukee Bucks have been the best team, but are still just five games ahead of the third-place Celtics).

But Davis' trade request has suddenly changed the trajectory for the Celtics. Suddenly, Irving's future is in doubt, and the once heralded supporting cast looks a little flimsier than expected.

Every rival team must be hoping Davis gets traded before Thursday's trade deadline to prevent the Celtics from even making an offer to the Pelicans this offseason.

For the Celtics, that would be a near worst-case scenario, as it would destroy Plan A for building a contender and affect their backup plans, too.

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10 vegan winter coats for women that don't compromise on warmth

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It can be hard to stick to your moral code under pressure — and winter is one great example of that pressure.

Thankfully, there are plenty of ethical brands worth your money that are making indistinguishably good options from the rest of what's out there. In other words, it's in many ways easier to have your cake and eat it too in 2019 than ever before — all without relying on animal products.

Traditionally, warmth and winter have only dependably overlapped when down, fur, leather, wool, or feathers were involved. But, thanks to advancements in technology and tough, warm, versatile synthetics, that's no longer the case. Take these ten high-performance coats below, for instance.

Below you'll find 10 of the best women's vegan winter coats to consider:

Carhartt Quick Duck Sawtooth Parka

Quick Duck Sawtooth Parka, available at Carhartt, $199.99

If Carhartt is synonymous with anything, it's durable, warm work and winter gear. This parka isn't an exception. The Quick Duck material is 60% cotton and 40% polyester, and the coat itself is breathable and versatile, with angled cuff openings and interior storm cuffs, triple-stitched main seams, an interior draw cord for an adjustable waist, and an attached hood with removable faux fur trim.

Shop more Carhartt here.



Save The Duck Iris Jacket

Save The Duck Women's Iris Raised Collar Jacket, available at Amazon, from $128

Save The Duck is one label you'll run into often in a search for vegan outerwear. The brand is animal-free, eco-friendly, and highly rated. This quilted short jacket is stylish and durable, with a standing neck, zip closure, and a personalized puller and two hidden body pockets. Shop it in five colors. 

Shop more Save The Duck on Amazon here.



Noize Women's Donna Coat

Noize Women's Donna Coat, available at Amazon, from $57.79

Noize is a PETA-approved brand headquartered in Montreal, Canada that produces premium outerwear with faux fur and vegan leather accents. The long-length Donna jacket is 100% polyester with faux-leather trim and a sweetheart-shaped faux-fur trim. You can shop it in three colors.

Shop more Noize on Amazon here.



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